Features
Traffic quality

For 97% of our partners this is PropellerAds’ #1 advantage
Traffic volume

Reach any business goal with over 175,000 ad impressions a second
Ad performance

Drop your conversion costs with better targeting and ads customization
Automation

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Campaign management

Start ad campaigns in minutes and always stay in control
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Buy Social traffic right from your account
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BETTER AD PERFORMANCE:

ML-generated creatives for Push ads
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Solutions
CUSTOMERS
For affiliates

About 243 quality conversions every second for your offer
For agencies

New ad channels in agency's marketing toolkit
For media buyers

Scalable user acquisition for media buy teams
For direct advertisers

Promote your brand to target audience
INDUSTRIES
Mobile utilities campaigns

VPNs, performance optimizers, mobile cleaners, and other apps
Software campaigns

Device cleaners, video players, add-ons, converters, and other tools
E-commerce campaigns

Beauty, apparel, toys, decor, and other goods
Mobile app campaigns

Financial, social, gaming and other apps
Lead generation campaigns

Brand giveaways, instant prize win, gift cards, and others
Finance campaigns

Loans, credit cards, banking, trading, and other services
iGaming campaigns

Sports, entertainment, and other high-engagement platforms
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Case study:

Up to 40% ROI for eCommerce Campaigns
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For beginners and seasoned advertisers:

The Key Elements of Ad Campaigns
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Ad Formats
Paid Social Ads

Ads served to engaged users on social feeds via our exclusive supply partners — no creatives, no extra account set up, just your landing page.
Telegram Mini Apps Ads

Targeted ads to engage users directly in a fast-growing social platform. Maximize your reach to new audience with innovative ad formats
Push Ads

Short personalized messages delivered to your target audience even when they are not browsing - across major platforms and devices
In-Page Push Ads

Browser-based notifications for all platforms and devices, iOS and MacOS included. They look native and don't require users’ opt-in consent.
Popunder Ads

Full-page and eye-catching format with around 750M+ impressions daily and smart bidding options
Interactive Ads

Engage users with AI-powered mini-flows that drive higher CTRs and CRs
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Video tutorials for all formats:

Smooth step-by-step start for your first campaign.
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Read our case studies to find out advanced features of ad formats in practice
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Resources
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Free books to learn in-depth about ad trends, buying traffic, and the best ad formats for paid campaigns
Case studies

See how PropellerAds is applied by industry experts and find your inspiration
Videos and webinars

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Lead generation for your Finance offers

The Finance vertical refers to everything that has to do with money: getting, storing, or investing them. And how do you get one of the most sought-after audiences? With powerful features, high-performing formats, and relevant ad placements.

14%

of attracted users converted on Finance offers in 2021

Up to 200%

Higher CTR with Push badges

-67%

cost with CPA goal

2nd

Largest vertical based on the number of impressions

Launch

Financial offers we work with

Loans

Fin Survey

Credit Card

Banking

Trading

Tested strategies on Finance CPA offers

More case studies

Tested strategies on Finance CPA offers

More case studies

6 steps for high-quality leads for Finance CPA offers with PropellerAds

Ad formats to stand out

Choose your channel — or run them all: Social Traffic, Interactive Ads, Telegram Mini Apps, Push, In-Page Push, Popunder, Direct Click. 

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Get more quality leads

Focus on high-ROI customer acquisition with totally new audiences delivered by trusted supply partners and PropellerAds anti-fraud technologies.

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Goal-oriented pricing models

Our classic, smart, and CPA-based bidding models will help optimize the budget spending and save time on ad campaign management.

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CTR-boosting creative templates

Give extra visibility to your ads using pre-made creative templates with customizable elements and animation to engage your audience.

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Additional income opportunities

Get up to 35% more profit from your landing page visitors with the ProPush tool. Add the tag to your main CPA offer’s page and we’ll do the rest.

Learn more

Educational and practical support

Articles, webinars, tutorials, and case studies. Tips, tricks, and tactics for your Finance promo campaigns are on our blog and YouTube channel.

Learn more

Trusted supply partners for any CPS, CPL, and FTD Finance offers

Start my campaign

The formats behind your Finance campaigns

Start your campaign

Try performance-boosting tools to get conversions in Finance campaigns

Interest & Demographic Targeting

Interest & Demographic Targeting

 CPA Goal automatic optimization

CPA Goal automatic optimization

 Direct Click premium traffic

Direct Click premium traffic

 AI generated creatives

AI generated creatives

 Automatic Optimization Rules

Automatic Optimization Rules

Common questions about Finance ads

What is finance advertising?
Finance advertising is the promotion of fintech apps, banking services, insurance, and personal finance tools through paid traffic, affiliate campaigns, and direct brand advertising.
What is a finance advertising platform?
An ad platform built with finance in mind: audiences, traffic sources, ad formats, and targeting all suited to the vertical, with optimization toward deep-funnel events like approved applications.
Which ad formats work for finance offers?
Six proven finance ad formats that work for both desktop and mobile campaigns: Social Traffic, Interactive Ads, Telegram Mini Apps Ads, Popunder (Onclick), Push Notifications, and In-Page Push.
Where can I get traffic for finance offers?
Right on the platform: buy finance traffic on your own through the self-service platform, or get help from a personal manager.
How do you ensure finance traffic quality and protect against fraud?
All traffic goes through real-time behavioral analysis and AI-based bot detection: we flag and reject 1.6M+ suspicious impressions. Anything flagged also gets a manual review.
Is finance advertising compliant and brand-safe?
Instead of making "100% guaranteed" promises, we focus on measurable safeguards: ad moderation and ISO/IEC 27001-certified information security. Learn more about our approach to traffic quality and compliance.
Which GEOs work for finance campaigns?
Depending on the offer, you can find your audience across Tier-1, Tier-2, and Tier-3 GEOs.
What is finance PPC, and when does it make sense?
Finance PPC is click-based traffic that drives users straight to finance offers. It makes sense when you want to pay only for clicks and send users directly to a sign-up or application page.
How do I start a finance ad campaign?
Sign up, pick an ad format and GEO, set up targeting, then test and scale with automation.
Launch first campaign