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The right audience for your Software campaigns

Whether we’re talking about media players, antiviruses, browsers, or other software, we have the traffic for it! Along with tools to accurately target your campaign, and reach engaged audiences.


Higher CR than the previous year


Software revenue generated by US & Germany


Of software campaigns use Onclick traffic


Lower CPA with CPA Goal


All Software offers-oriented traffic

Device Security


Device Cleaners



Why PropellerAds for Software campaigns

Ads tailored to reach your audience

Choose between Push Notifications, In-Page Push, Interstitials, and Pop ads, or test the multiformat campaign to grab maximum attention

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Predictable user acquisition

Acquire more relevant users for Software products with our advanced traffic filtering algorithms, pre-made audience segments, and smart optimization

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Performance-oriented pricing

Whether manually or auto-optimized, your Software campaigns can find their match with our CPC, CPM, & CPA Goal pricing models

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Creatives that work for CTR

Adapt your creatives to connect with your target audience using custom templates and adjustable elements of our ad formats

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Generate maximum profit per visitor

Add ProPush extra-monetization tool to grow your media buying ROI and get maximum out of your landing page audiences

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Educational and practical support

Our blog and YouTube channel are loaded with ad crafting tutorials, Software offers case studies and webinars, and many other how-to’s.

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We are #1 choice for software
products and offers

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Top ad formats to promote Software offers


Popunder / Pop Ads

Full-tab ads opening behind the user's main browser window. Huge creative space.

More about Popunder ads

Push Notifications Ads

Short ad messages with a banner delivered directly to users devices. Personal and native.

More about Push ads

Interstitial Ads

Highly clickable static or animated banner, overlapping website content.

More about Interstitital ads

In-Page Push Ads

Push Notification appearing right on the page the user is reading. Works with iOS and MacOS devices.

More about In-Page Push ads

Test our effective optimization tools for a high CR on Software campaigns