Make your Mobile Utilities campaign skyrocket

Cleaners, anti-viruses, VPNs and other applications… PropellerAds can help you boost user acquisition of your Utilities campaigns – we have high-tech tools, creative templates, engaging ad formats, and more.

80B

ad impressions in the vertical over the last year

+67%

traffic volume growth year over year

-36%

Cost per conversion with CPA Goal bidding

1.7M

Clicks delivered daily in the vertical

Launch

Relevant audience for all types of Utilities offers

Antiviruses

File managers

Cleaners

Ad blockers

VPNs

Exceptional ad performance – with PropellerAds

6 acquisition channels to exceed expectations

Choose Social Traffic, Interactive Ads, Telegram Mini Apps, Push, In-Page Push, Direct Click or Popunder depending on your goals and KPIs.

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Exceptional performance

We develop performance-boosting tools to deliver your ads to the right audience. Our partners prove that PropellerAds solutions are one of the best in the market.

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Pricing that saves money

To help you financially plan performance ads strategy, we offer 3 pricing types: Classic, Smart, and AI. Choose your the one which suits your goals and budged.

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CTR-boosting templates

AI-generated creatives for Push and 30+ Push badges — or launch Social Traffic and Interactive Ads with no creatives at all.

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35% more profit with the ProPush Tag

With ProPush, earn up to 35% more from users who visit your landing page. Cover your testing costs or low CPA payouts.

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How to get more affiliate-savvy?

Find useful performance marketing case studies and guidelines on Utilities promos and other topics in our blog and YouTube channel.

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Boost your install and lead generation statistics

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The formats behind your Mobile utilities campaigns

Common questions about mobile utilities ads

What is mobile utilities advertising?
Mobile Utilities advertising is the promotion of mobile utilities platforms, apps, and offers through paid traffic, affiliate campaigns, and direct brand advertising.
What is an mobile utilities advertising platform?
An ad platform built with mobile utilities in mind: audiences, traffic sources, formats, and targeting all suited to the vertical, with compliance built in from the start.
Which ad formats work for mobile utilities offers?
6 proven and tested mobile utilities ad formats, compatible with both desktop and mobile campaigns: Paid Social, Popunder, Push, In-Page Push, Telegram Mini-App Ads, and Interactive Ads.
Where can I get traffic for mobile utilities offers?
Through the platform itself — this is where mobile utilities traffic comes from: via the self-service platform, or with help from a personal manager.
How is mobile utilities traffic quality and fraud protection ensured?
All traffic goes through real-time behavioral analysis and AI-based bot detection: we flag and reject 1.6M+ suspicious impressions. Anything flagged as suspicious also gets a manual review.
Is mobile utilities advertising compliant and brand-safe?
Instead of making “100% guaranteed” promises, we focus on measurable safeguards: moderation and ISO/IEC 27001-certified information security. Learn more about traffic quality and our compliance approach.
Which GEOs work for mobile utilities campaigns?
Depending on the offer, you can find your audience in any GEO: Tier-1, Tier-2, and Tier-3 can successfully draw mobile utilities traffic.
What is mobile utilities PPC, and when does it make sense?
Search and click-based traffic aimed at driving direct visits to mobile utilities offers — this is where mobile utilities PPC comes in.
How do I start an mobile utilities ad campaign?
Sign up, pick a format and GEO, set targeting, then test and scale with automation.