There’s no good reason to optimize campaigns manually when a lot of that can be automated. You read our mind! Target CPA for Push campaigns is here! It means that getting rid of poorly performing ad segments (Ad zone + GEO + OS) is not…
More bidding models mean more flexibility for our advertisers! Today, we expand the range of available bidding options for Interstitials – now you can buy traffic with CPC bidding. Why CPC rocks? In short, you get charged only when someone clicks on your ad. You pay…
This August, we are celebrating our 7th birthday! Whoa! The time is passing so fast: one moment you are a startup, sailing the stormy waters of online advertising. The next you are a successful ad network, providing more than 1 Billion impressions a month. Behind…
While setting up your campaigns, you might have noticed a new targeting option that has been implemented recently, and that seems to have confused many of you. We are talking about User Activity section, available for Push Notifications ad format. To understand how and when…