Author photography
Author

Tom Hooker

While working as a writer and marketing consultant for the past 9 years, Tom has also developed a passion for the world of affiliate marketing. With first-hand experience and a solid background in online marketing, he has a deep understanding of the different ad formats, offers, and other elements that affect the performance of an affiliate campaign. Tom also loves backpacking around tropical countries, listening to the boom-bap sound of old school hip-hop, and playing amateur rugby with his local team.

5 sources for affiliate insights
Tutorials for Beginners

Tricks of the Trade: The Top 5 Sources for Affiliate Insights

Where to find affiliate insights and marketing inspiration? PropellerAds has prepared a list of 5 great sources to copy campaigns, find tips, learn the basics

eCommerce - landing pages
Affiliate Marketing

What’s Wrong with Your eCommerce Landing Page?

We’ve put together a post that highlights the things you should avoid at all costs in your eCommerce landing pages

Emotional Targeting
Affiliate Marketing

Emotional Targeting: Does It Really Work?

Let's talk about emotional targeting, if it works, and check out a few tips to help you implement this approach into your ads and affiliate campaign as a whole

Coronavirus - publishers
Monetize

How is Coronavirus Impacting Publishers?

Let’s take a look at how coronavirus will impact publishers. Read our interview with Anna Efimova on CPM rates, fill rates and ways to improve your website

affiliate mindset
Affiliate Marketing

7 Tips to Achieve the Right Affiliate Mindset and Overcome Common Challenges

We’ll go over 7 tips to help you achieve the right affiliate mindset and overcome common challenges that up-and-coming affiliates face

micro-moments for affiliates
Advanced Tutorials

Micro-Moments: The Affiliate’s Action Plan for Success

We’ll go over the definition of micro-moments, tell you why they are special, and give you tips to take advantage of these golden opportunities

scarcity, exclusivity, urgency
Affiliate Marketing

Scarcity, Urgency, Exclusivity: 3 Words Every Affiliate Should Understand

Scarcity tactics are effective because most consumers are afraid of missing a good deal. If a product is good, consumers are happy to pay

essay offers for aaffiliate marketers
Affiliate Marketing

Class in Session: The Rise of Essay CPA Offers

Discover the rise of essay CPA offers. Join the class and unlock lucrative opportunities in affiliate marketing. Enroll now!

Best CTA buttons
Affiliate Marketing

11 Proven CTAs for Affiliates

Maximize clicks and sales with these 11 tried-and-tested Calls-to-Action for affiliate marketing. Elevate your strategy now!

Storytelling techniques
Advanced Tutorials

7 Storytelling Techniques for Affiliate Marketers

Uncover potent storytelling methods for affiliate marketers. Elevate engagement, drive conversions, and captivate your audience!

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