In the previous post, we’ve spilled the beans on how to launch a great push campaign and perform a successful test. This post will be about the next steps, in particular, optimizing your campaign after you get your first results. So, let’s get started! How…
Push notifications are a great advertising format. It’s highly converting, flexible, responsive to optimization, and can bring huge ROI if you know how to do it right. But here comes the trick. Setting up a successful Push campaign can be a challenging task for many…
One could assume that, in these challenging times, switching to working from home would slow us down. To this, I have only one thing to say: hell no, mam! Just as before, we’re working hard on revamping the Self-Serve platform by developing new tools and…
Every day, you, our dearest clients, launch hundreds of campaigns on our SSP platform. But for things to go smooth and for money to start dripping down your pocket, those campaigns should stay on the light side and align with our Policy guidelines. Do you…