Author photography
Author

Alexandra Nekrasova

Sasha is a writer and digital marketer with 12 years of experience in being a know-it-all. She’ll teach you how to build irresistible landing pages, write kick-ass copy, and drive people into clicking frenzy with your creatives. But since she’s also quite lazy, don’t expect a new post every other week, duh.

Covid19 - what you can't advertise
Ad Trends

What You Can’t Advertise During the Coronavirus Pandemic

All advertising platforms, from giants like Google and Facebook to smaller networks, have updated their policies with COVID19-specific guidelines to prevent the spread of...

ST_Patrick_humour
Affiliate Marketing

St. Patrick & Using Humour In Your Campaigns

Do you think humour can work for affiliate marketing? And can humor actually boost conversions? Short answer: hell, yeah.

onboarding webinars
Webinars

PropellerAds Onboarding Product Webinars – Back to Basics, Baby

Starting March 20, we will be running biweekly onboarding webinars for everyone who wants to start working with the PropellerAds platform

in-page push for publishers - monetization
Monetize

Meet In-Page Push, Your Next Favorite Monetization Method

The launch of Chrome 80 taught us all an important lesson: don’t dwell on your current success, because one day a single browser update can come and wipe the floor with

Valentine's day - verticals and formats
Affiliate Marketing

Formats & Verticals: Find Your Perfect Match

All is fair in love and... affiliate marketing. On a quest for a perfect format & vertical combination, affiliates spend thousands of dollars for optimization and testing...

Discrepancy reasons
Advanced Tutorials

Discrepancy: Where Does It Come From And What to Do About It? [+EXPERIMENT]

Learn what a discrepancy is, its significance, and explore examples. Discover how discrepancies impact in affiliate marketing

Free sweepstake webinar - january 30
Webinars

[FREE Webinar] Sweepstakes: How to win with this vertical (Jan. 30)

Pretty much every affiliate has dipped their toe in the business by running sweepstake campaigns. Being the best vertical for beginners, sweepstakes present a great balan...

psychological tricks for affiliates
Advanced Tutorials

9 Psychological Tricks to Increase Conversions and Make People Buy Your Popcorn

We want to show you how you can exploit cognitive biases in your campaigns, improve your CTRs and conversions and eventually make people buy YOUR popcorn

eBanx - brazil - payment methods
Platform Updates

PropellerAds Introducing EBanx: New Payment Method for Affiliates from Brazil

Integrate EBanx for seamless affiliate payments in Brazil. Expand your reach and simplify transactions with our reliable payment method

new campaign view page
Platform Updates

Campaign List View Update: New Columns, More Data for Analysis and Optimization

Discover new columns and richer data in our campaign list view update. Optimize with deeper insights for better performance and analysis