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AI Apps: How Big Is the New Niche?

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What are AI apps, and why are they so trendy these days? Well, let’s be honest, everything that contains “AI” in its name attracts attention today. And advertisers who are always hunting for new, large and profitable offers to promote just couldn’t miss this new buzz. 

We reached out to our Senior Account Strategist Natalia Gudimova and will eagerly share our ideas regarding the fresh and flourishing vertical with you. 


A whole new vertical emerging: AI apps and their types 

The niche of AI apps is growing so fast that it has already become a whole new vertical people are talking about. It is diverse, profitable, and seems to take interest in everyone who uses the Internet. 

What is more, considering that AI is taking the world by storm, it seems like we will only see it rising for at least the next few years.   

There are numerous types of AI apps, but Natalia recommends to start with the following:

AI chatbots

AI chatbots are famous ChatGPT and its “brothers”.

It’s really hard to imagine that at least some of you haven’t tried texting with ChatGPT yet, so you might already know what those chatbots are about. In their essence, those are language models that process tons of information to “learn” and then – respond to your questions, produce content, help you improve your own texts, and more.

Still, for your affiliate marketing efforts, it makes sense to pay attention to other types of bots created rather for entertainment. Like SimiSimi:

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The best trait of modern AI-driven chatbots must be accuracy since, in most cases, they do provide high-quality (sometimes, maybe, simplified or not too deep) information. Most of them support different languages, can save your chat history, and produce various content types and styles, including academic texts, marketing copies, and even jokes.   

In addition to SimiSimi, you can also check Monica and Alfry. Both can help you structure your plans, give you advice, respond to your question, and simply provide a human-like chatting experience. Such apps are hot these days, since they are entertaining and funny enough to evoke interest in audiences of all ages! 

propellerads-best-ai-chat-apps

Virtual friends 

You may know the first and most popular AI assistants, like Siri, Alexa, or Google Assistant. However, as an advertiser interested in the best AI app promotion, you should consider something a bit different…

“Especially, pay attention to those apps where AI generates beautiful virtual companions to talk to. They already provide human-like experiences, and we will definitely see them becoming even better pretty soon!” – Natalia highlights.

In simple words, these are kinda AI friends, which is a brand new type of Social offers

Let’s take Aigo. This app allows you to create an appearance of a companion, choose personality, behavior specifics, or even make her anime! 

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One more example – TalkBae, another chatting app, where you can create yourself a friend for numerous purposes – serious conversations, funny chatting, and even emotional support:

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These apps usually mimic human-like communication, which can be anything from funny entertainment to a real remedy for lonely people. 


Travel planners

Travel planners are another segment of AI apps that release you from boring research you would rather delegate to someone else. May it be Layla, a famous assistant who can help you find a dream destination, cheap flights, and the best sightseeing (all of that along with fancy videos and photos). She is also lively and makes jokes: 

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Or something simpler, like Vacay Chatbot, that will suggest traveling options, accommodations, dining options, activities, and flights depending on your budget and interests.

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The only downside – finding an affiliate program for travel planners might be somehow challenging, since the most popular ones, like Layla, don’t really have any. 


Photo editors and avatar generators

AI avatar generators like Lensa or Dawn AI are taking the world by storm, because they give users a chance to see themselves as various characters in numerous styles: anime, fantasy, cyberpunk, oil painting, and more. 

Propellerads-ai-apps-lensa

Users are required to upload a bunch of their photos from different eagles, AI analyze those images and provides a pack of amazing avatars to be used for social media or just for fun. 

As for AI-based photo editors, they can either make you look like a supermodel (FaceApp) or also turn you into an anime character or fairy (Fotor) are taking the world by storm. Take a look:

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Basically, such applications have almost replaced manual editing already and their capabilities are almost as strong as Photoshop has. They can smoothen skin, change your age, eyes, and hair color, and more. The thing about such apps of the new generation – the result looks pretty worthy and even natural if you don’t overdo it with filter intensity. 

Photo editors experience serious competition, which is why they offer affiliate programs more frequently than chatbots and travel planners. We have found a couple for you:

  • Picsart affiliate program offers a revenue deal to advertisers. Affiliates get a 40% commission for a sold-month subscription (the cost is $11.99) and 25% for a yearly subscription (the cost is $55.99).
  • Fotor gives a 60% commission for every subscriber who signs up using your exclusive referral link.
The Best AI Art Apps

Pro tips for your AI app affiliate campaign

Here are some expert tips from Natalia Gudimova for everyone who dreams of earning with AI app promotions:

  • Prelander is a must – advertisers should create engaging and alluring prelanders to maximize conversion rates. A compelling pre-lander can set the stage for the user experience, piquing curiosity and driving installs and in-app purchases. It’s highly recommended to test different prelanders to find those that perform the best for your offer.
  • Preferred traffic type – Social. Social is social media traffic and it’s highly-relevant for such products, because social media users are the most interested audience when it comes to AI apps. They will eagerly convert and share their masterpieces made in photo editors or avatar generators, motivating their subscribers to try the apps, as well. Our tests show that Social traffic can give your CR a x4 boost when it comes to AI apps.  
PropellerAds-Social-traffic-type

And the best format to scale such a campaign later is Popunder, because it ensures wide reach, which is a nice starting point to work in a new niche.

  • Bidding model – CPA Goal. Our exclusive CPA Goal is based on advanced machine-learning algorithms, and it works great for auto-optimization. The model predicts what traffic slices (Zone + GEO + OS + Creative) are most suitable for your offer. It is great for testing new offers, because CPA Goal helps you control budget and avoid overspending while making the best bids for the cost you can afford. 
  • More tools to use – Survey Exit for Social apps (you can choose “Social type” and therefore – reach your target audience quicker). Also, for Push notifications, we recommend using Demographics and Interests Targeting and collecting relevant audiences for your app type. 

So grab these recommendations, jump into the new niche boldly, and good luck with your promotions!

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