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TAG: AI

Articles found: 26

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PropellerAds SSP MCP connector
Platform Updates

PropellerAds SSP MCP Connector: Manage Your Campaigns With Your Fav AI Agent

Launch, pause, and optimize campaigns without opening a dashboard with the SSP MCP connector. Here's how to set it up and what it can do.

Meet the new NIKO: create, edit, and manage campaigns across all formats in one chat. Get rate suggestions, traffic estimates, and full targeting — no dashboard required.
Platform Updates

NIKO AI Agent Level Up: Meet Your Full Campaign Co-Pilot

AI Agent NIKO now creates and edits campaigns across more formats, sets full targeting, estimates traffic, and more – all in one chat.

propellerads-niko-AI-agent
Platform Updates

[New!] AI Agent NIKO Already in Your Account: A Shortcut to Smarter Campaigns 

Your new 24/7 account manager is live. NIKO AI agent helps you launch campaigns, fine-tune bids, scale to new GEOs, and run detailed reports from a single chat.

PropellerAds - AI creative fatigue in advertising, showing how too many similar variations can weaken performance and user attention
Ad Trends

Creative Fatigue in the Age of AI: Why More Variations ≠ Better Results

AI creative fatigue can weaken performance when too many variations dilute signals, reduce recognition, and make ads easier to ignore.

Interactive Ads announcement
Platform Updates

​​[NEW Ad Format] Interactive Ads: Get Clicks From The Most Engaged Users

Interactive Ads deliver pre-engaged users through AI-optimized flows, helping you get better traffic quality and higher conversion rates.

PropellerAds - 2026 predictions and 2025 performance marketing trends from AWA expert insights
Ad Trends

Trends: What Stood Out in 2025 and What’s Likely to Shape 2026 [AWA Expert Insights]

2026 predictions based on AWA conversations—how trust, anti-fraud, leadgen, and content-led conversion shifted in 2025 and what’s next.

PropellerAds_AI-tools
Ketch-up

Affiliate Marketing Is No Longer Manual: What Wins in 2026 and Where to Scale It

Old-school affiliates work harder. Good ones use AI. What about smart affiliates? Discover the tools and traffic stack winning in 2026.

PropellerAds - AI iGaming traffic scoring and its impact on media buyers
Ad Trends

How Predictive AI Changes iGaming Traffic and Why Media Buyers Should Care

Predictive AI iGaming is reshaping traffic by judging player quality, filtering out bad users, and rewarding your clean traffic as a media buyer.

PropellerAds - testing AI creatives with multiple ad variations and performance metrics on screen
Advanced Tutorials

Testing AI Creatives 101: Frameworks, Metrics, and Common Mistakes

Testing AI creatives with human reviews, AI tools, and multi-day metrics helps you filter out AI-slop and keep only high-performing visuals.

propellerads-ai-affiliate-marketing
Ketch-up

AI Affiliate Marketing 2026: Still Optimizing by Hand? AI Think That’s Cute

Unlock AI affiliate marketing to scale campaigns, optimise traffic, and boost ROI with AI tools, automation, and PropellerAds strategies.

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