NIKO AI Agent Level Up: Meet Your Full Campaign Co-Pilot
Already tried NIKO? Then you probably won’t ever get back to clicking through setup forms. One conversation with NIKO, and your campaign goes live.
But…that NIKO is gone. Why? We trained it so hard that it came back unrecognizable. It kept all the features you loved, but learned so many new ones that it barely resembles the very first version. We fed it our entire Knowledge Base, so now it doesn’t just run your campaigns, but can answer any question about PropellerAds and recommend the right strategy for your goals.
In short: we turned NIKO from a very smart AI Agent into your full-time campaign co-pilot.
Here’s what’s new.
NIKO’s New Features: What Can It Do Now?
NIKO can now create, edit, and view campaigns across all formats with full targeting, scheduling, budget controls, and real-time recommendations. All of it in one conversation, and with no dashboard required.
- Create campaigns across all formats. NIKO’s campaign creation skills now include more formats: Push Notifications, Onclick (Popunder), Telegram Ads, Interactive Ads, and Paid Social Traffic. Just describe what you need, and NIKO sets it up.
- Edit campaigns right in the chat. Need to update a bid, swap a GEO, or change the daily cap? NIKO applies only the fields you want changed, and nothing else shifts. It had basic editing before, but now it’s faster and more precise.
- View any campaign on demand. You can now ask NIKO to pull up a specific campaign or your full list, and it’s all there in one window.
- Get rate recommendations anytime. Not sure what bid to set next? Ask NIKO before making this next step: it pulls recommended rates for any GEO, format, and payment model. Before, it could show bid suggestions only during campaign setup.
- Get test budget recommendations. That’s probably the biggest question of any novice: how much to start with? And, well, experienced marketers entering new markets struggle with this, too. Now you have a buddy who’ll finally give a reply to that: NIKO can suggest a practical starting budget based on your format and target market.
- Set budget limits. Define your daily and total campaign budget directly in chat.
- Configure full targeting in one conversation. You can set GEO, region, city, OS, device, browser, language, ISP, connection type, and VPN/proxy filtering with NIKO, with no dropdown menus, just in the chat. Before, NIKO could only set your GEO and basic parameters, but it learned quickly!
- Set up dayparting. Schedule your campaigns by day of the week and hour. Just describe the schedule, and NIKO builds it for you.
- Get a dashboard link after every launch. After creating a campaign, NIKO sends you a direct link to it in the dashboard.
- Ask about formats and payment models. If you are not sure whether CPC or CPM fits your campaign, or which format suits your vertical best, NIKO explains and helps you choose.
- Clone campaigns in seconds. Testing a new GEO or format? Ask NIKO to clone any existing campaign and adjust only what needs to change with no rebuilding from scratch.
- Manage creatives from the chat. Add and edit creatives, launch them or pause them, all without leaving the conversation.
- Control zone and subzone lists. Manage whitelists and blacklists for zones and subzones directly through NIKO.
- Check your stats and balance anytime. Ask for a performance breakdown by GEO, format, date range, or campaign and get your account balance on demand.
- Ask NIKO anything about PropellerAds. This one is big: NIKO has been trained on our full Knowledge Base, so its answers are not just AI generic guesses. That means you can now ask it how our platform works, what a specific feature does, or which strategy fits your vertical and get answers based on real PropellerAds expertise.
If you still hesitate about using NIKO, here are some numbers to think about.
NIKO gets smarter the more context you give it: the more details you share about your campaign, your funnel, your offer, and your goals, the more precisely it can set things up and make recommendations.
Our internal tests showed a significant gap between advertisers who engage with NIKO in depth and those who keep it minimal. Those who provided more details about their campaigns and funnels saw up to +144% more conversions compared to advertisers who gave little to no context.
And some more figures to check:
NIKO AI — results from first advertisers
So next time you open the chat, don’t just say ‘create a push campaign for US.’ Tell NIKO your vertical, your funnel structure, your target CPA, what’s worked before, and what hasn’t. It will use all of it.
To sum up: NIKO isn’t just another cool AI feature to boast. It actually changes how fast you work, so stop clicking through your dashboard. Give the manual work to NIKO, and spend that time on strategy, testing, and scaling… or just taking a rest.
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