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The performance bidding model SmartCPA gives advertisers an opportunity to automatically test CPA offers on our traffic, and pay only for conversions after the campaign is optimized by our system. However, it works only if the technology is used properly.
In this article we’ve collected a range of super effective tips on how to cut the optimization costs of your SmartCPA campaigns, or even get the cost to zero, and get a fully optimized campaign that brings conversions.

The amount of revenue your website generates using Propeller Ads depends on several internal and external metrics. Factors such as fill rate, website bounce rate and traffic activity all have an impact on your website’s eCPM.

Where you place your ad units is another variable and generally makes the largest impact on how much money you earn. Using varied ad units, placing them in the right position and following our best practice tips can double your eCPM overnight.

If you’ve yet to do any ad placement optimisation, start by following these 7 tips to increase your daily revenue.