All is fair in love and… affiliate marketing. On a quest for a perfect format/vertical combination, affiliates spend thousands of dollars for optimization and testing. Since St.Valentine’s Day is coming, we wanted to show our dear clients how much we love them! We thought: what…
We all have that one friend who has amusing and engaging stories.…
Some creatives burn out in a couple of days, and some keep…
Being empathetic is the kind of interpersonal skills that get you good friends at school and at the office, but not a lot of affiliates consider it an ability that’s critical for marketing success. But, having the capacity to put yourself in other people’s shoes…
Have you ever wondered why some images have the ability to instantly…
What’s the most common question we get asked by affiliates? Okay, you’ve…
Have you ever wondered why traffic signs are red? Or why some company logos look like smiling faces? Although these questions may seem different, they actually have the same answer: psychological influence. Whether we like it or not, our subconscious plays a major role in…
Running a push notification campaign is similar to brewing your own beer.…
Have you ever eaten at an amazing restaurant, then tried to replicate…
Affiliate marketing is all about performance and employing pre-landers can allow you to improve your conversion rates across the board. That being said, setting up a winning pre-lander has become a complex art form. Below, we’ll discuss the basic concept behind pre-landers, go over the…