There’s no good reason to optimize campaigns manually when a lot of that can be automated. You read our mind! Target CPA for Push campaigns is here! It means that getting rid of poorly performing ad segments (Ad zone + GEO + OS) is not…
How much money are you planning to invest in your marketing campaigns this year? Regardless of your answer, you probably want to make the most out of your investment and get as much business as possible. This is one of the reasons why paid ads…
Today we’re happy to present SmartCPM, the brand new pricing model in our Self-Serve Advertising Platform. The SmartCPM allows advertisers to pay less for traffic and get the maximum benefit from their budget.
We believe that the new bidding model will take advertising process to the new level and make it easier and transparent for all our Partners.