The main goal of an affiliate is to help businesses form long-lasting connections with their target audiences. As you probably already know, this means that you have to monitor a huge number of variables and explore every single technique that may help you achieve this…
Humans are intuitive beings, so all of us are guided by our feelings to some extend. As a marketer, learning how to connect with your audience’s emotions is a great skill because you can use it for much more than simply selling a product. That…
When most people make a decision – whether it’s to wear, eat, or buy something – they believe it came simply from the fact that they wanted to perform this action. In reality, there are dozens of different elements that impact a person’s decision-making process.…
When it comes to creating a landing page that converts there are numerous schools of thought out there. Things as simple as adding a number instead can increase conversions and clickthroughs by as much as 10%. But is this more luck than judgement, or is…