You’ve probably heard the term API before, but what exactly does it mean? And, how does it affect affiliate marketers and online advertising as a whole? In a nutshell, APIs allow applications to interact with…
How to Create Ads Content That Does Not Kill Conversion?
Whether you are an affiliate marketers or a direct advertiser, chances are that you have thought about the conversion rate of your ads content. In essence, conversion is the most important factor of your content…
Push Notifications Webinar: 29 Tricky Questions You Asked
Another webinar is over, and we are again meeting our traffic experts who gathered to answer all your tricky webinar questions. [Watch the webinar HERE] Before we begin, we wanted to thank all of you…
Pick the Right Audience with User Activity Targeting
While setting up your campaigns, you might have noticed a new targeting option that has been implemented recently, and that seems to have confused many of you. We are talking about User Activity section, available…
9 Superb Competitor Research Tools to Boost Your Marketing Efforts
Since its early days, marketing has been an extremely competitive space. It’s no surprise that marketers face countless challenges and fierce rivals when trying to set up any type of advertising campaign. Gaining a competitive…
How to Optimize Landing Pages for Mobile
Having to “pinch and zoom” to see content better on your mobile phone is a thing of the past. Today, non-optimized websites get a big, fat X when visitors see hard to read text, misaligned…
PropellerAds Opens Up its API to All Advertisers
It’s finally happening! PropellerAds introduces API (Application Programming Interface) that enables advertisers to harness the immense potential of the Self-Serve platform (SSP). Starting today, advertisers can use API to gain access to the core functionality…
[Webinar] Native Push Notifications: A Guide to Effective Advertising
Why have Native Push Notifications become the new favorite tool of performance marketers around the globe? The brands and affiliates are spending more money than ever to navigate through all the informational noise, surrounding a…
Ask Propeller: Why doesn’t SmartCPA work for me?
Every day we are getting tons of questions on why ad campaigns aren’t performing the way they were expected to. Fair enough. We know all too well that optimizing campaigns is not a piece of…
How to Improve Your Conversion Rates with a Pre-Lander
Affiliate marketing is all about performance and employing pre-landers can allow you to improve your conversion rates across the board. That being said, setting up a winning pre-lander has become a complex art form. Below,…
