When most people think about summer, they envision blue skies, rays of sun, and crowded beaches. But for affiliates, this time of year is not as happy or festive as other seasons. As a matter of fact, the summer season represents one of the biggest…
There’s no good reason to optimize campaigns manually when a lot of that can be automated. You read our mind! Target CPA for Push campaigns is here! It means that getting rid of poorly performing ad segments (Ad zone + GEO + OS) is not…
This guest post is brought to you by Jitendra Vaswani, digital marketing practitioner & international keynote speaker. Getting started with affiliate marketing seems like an easy job, but it is not. If you are not stepping into affiliate marketing without any kind of preparation and…
For all those fans of custom audiences out there – we have news you absolutely need to know. No more obstacles, our retargeting now works with EVERY ad format, meaning that you can create custom audiences using any ad format you like and get even…