While setting up your campaigns, you might have noticed a new targeting option that has been implemented recently, and that seems to have confused many of you. We are talking about User Activity section, available for Push Notifications ad format. To understand how and when…
Since its early days, marketing has been an extremely competitive space. It’s…
Having to “pinch and zoom” to see content better on your mobile…
It’s finally happening! PropellerAds introduces API (Application Programming Interface) that enables advertisers to harness the immense potential of the Self-Serve platform (SSP). Starting today, advertisers can use API to gain access to the core functionality of the PropellerAds platform, including automated data aggregation and detailed…
Why have Native Push Notifications become the new favorite tool of performance…
Every day we are getting tons of questions on why ad campaigns…
Affiliate marketing is all about performance and employing pre-landers can allow you to improve your conversion rates across the board. That being said, setting up a winning pre-lander has become a complex art form. Below, we’ll discuss the basic concept behind pre-landers, go over the…
Check out this week’s news digest for a complete breakdown of the…
Which campaigns are most effectively bringing you paying customers? To answer this…
While there is no exact formula to create a successful digital marketing campaign, there are several elements that can improve your chances. Having an attractive website with dedicated landing pages can help generate more traffic and improve their overall experience. That being said, building landing…