Launching a marketing campaign is like hosting a massive house party during your student years. Sure, you’d like to limit the number of guests and make sure that your friends and the people you like will definitely be there. But, narrowing down the list and…
Your ad campaign didn’t take off, and conversion numbers are indistinguishable from zero. Although the situation sounds like a legit reason for panic, take a moment to reflect on what can be done better. Think there’s nothing to improve? We had a lunch-long discussion with…
The reason why scientific experiments are held to extremely strict standards is to ensure their accuracy. After all, scientists use these experiments to come up with new medications and consumer goods every day. Similarly to scientists, you should be carefully testing your ads in order…
How to spot a fake marketing expert? We will share a simple trick with you. Ask for advice on how to correctly schedule an ad campaign, also make sure to inquire about the recommended frequency. Okay, not so tricky question, but wait for what’s coming!…