Advanced Tutorials

Hone your media buying and marketing skills with advanced strategies from the experts: optimize conversion, increase sales, and scale your affiliate business.

Fantasy Sports vs iGaming: Complete Marketing Guide

Fantasy sports vs iGaming: how the two verticals differ, which audience each one attracts and which ad formats convert for them. With a case study and a FAQ.

Paid Traffic for iGaming: How Media & SEO Agencies Scale Clients Without Hitting a Ceiling

Speed, moderation, volume, tracking - the four factors agencies need from paid traffic for iGaming, plus how PropellerAds covers every funnel stage.

PropellerAds - testing AI creatives with multiple ad variations and performance metrics on screen

Testing AI Creatives 101: Frameworks, Metrics, and Common Mistakes

Testing AI creatives with human reviews, AI tools, and multi-day metrics helps you filter out AI-slop and keep only high-performing visuals.

PropellerAds - heat maps for affiliates behavior analytics tools user engagement 2025

Top 8 Heat Maps 2026: How to Choose the Best One for You?

Discover how heat maps for affiliates evolved in 2026. Explore tools to analyze user behavior, boost engagement, and increase conversions.

Are You Stealing Your Own ROI by Ignoring First-Party Data?

First-party data is proving to be extremely valuable. Read how affiliates use first-party data to boost their ROI.

PropellerAds-Conversion-Tracking-Explained

Conversion Tracking Accuracy Issues: What You Need to Know

Learn why conversion tracking accuracy often fails and how to finally get reliable data for smarter optimization and better results.

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