Learn about best practices related to affiliate marketing and media buying.

As an online business perhaps you’re generating visitors organically or via paid advertising from Google, Facebook, Twitter, or some other marketing channels you’re using right now. But how many of those visitors convert on their first visit? Global eCommerce statistics indicate – less than 5%.
Those visitors that don’t make a purchase the first time around might come back to your site, but why not make the decision easier for them? Use retargeting!

One of the worst feelings in the world as an online marketer is seeing your growing website empire come to a crashing halt. There are many ways this can happen, but by far the most common is via a Google penalty.

If your website gets stung with a penalty, it will lose its rankings in the searches, website traffic drops and income is slashed:


These penalties sometimes come without warning and are put into immediate effect with no warning. Many online marketers know very little about Google’s guidelines and often break them unintentionally. In this article, we go over the most common mistakes website owners implement that sees them receive a Google penalty.