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Tutorials

Online advertising tutorials to make you the smartest marketer in the room. Learn lead generation techniques, targeting strategies, and how to optimize ad campaigns.

Interests_Targeting_Strategies

Interests Targeting: Insights You Should Put to Work [+Stats]

When you launch an offer or continue working with a tested one, interests targeting is something you should focus on. Relevant users ensure better revenue.

Propellerads_how to ab test based on data

A/B Testing: How to Optimize Based on Your Data?

In this post, we will analyze how to properly conduct an A/B test and, more importantly, how to implement the conclusions of our tests in our advertising campaigns.

Where-to-find-CPA-offers high convert

A Complete Guide to Finding High-Converting CPA Offers

Here's a guide explaining the basics of the cost-per-action model. It tells you all you need to find the most profitable CPA offer

PropellerAds - Good CR

What is a Good Conversion Rate?

How can you understand if your conversion rate is good? Does the Conversion Rate vary based on the Vertical?

Propellerads - how to replicate a case study

How to Correctly Replicate a Case Study?

How should you replicate a successful case study? Which parts to copy and how to do that smartly? Read this article and find out.

propellerads - the key elements of ad campaigns

The Key Elements of Ad Campaigns

Target Audience, Bids, Formats and Creatives are the key elements of ad campaigns. Find everything about them to plan the most effective campaign

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