Author photography
Author

Tom Hooker

While working as a writer and marketing consultant for the past 9 years, Tom has also developed a passion for the world of affiliate marketing. With first-hand experience and a solid background in online marketing, he has a deep understanding of the different ad formats, offers, and other elements that affect the performance of an affiliate campaign. Tom also loves backpacking around tropical countries, listening to the boom-bap sound of old school hip-hop, and playing amateur rugby with his local team.

PropellerAds_MAC_India_2019_
Events

India Affiliate Conference 2019: Here We Go!

There are dozens of affiliate hotspots that have emerged over the last decade, but only a handful have a rich cultural background and economic potential as India. This is

PropellerAds_when to start monetizing
Monetize

Is It Time to Start Monetizing Your Websites?

Establishing a publishing ad platform and monetizing your website successfully is easier said than done. Choosing a niche and building a site is already challenging, but

How to test ad creatives
Push Traffic

How to Test Ad Creatives for Push Notifications

We’ve touched base with in-house expert Roman S. and he’s enlightened us with his approach to testing push ads. Below, we’ll discuss everything you need to know abo...

ASE_19
Events

Here We Go Again: PropellerAds is Gearing Up for the Affiliate Summit East 2019

For the fifth year, PropellerAds is gearing up for Affiliate Summit East, one of the hottest expos in the industry. And, as always, we’re preparing a team of experts th...

blacklists and whitelists
Tutorials

Nerd It Out: White and Blacklists for Affiliates

Whitelists and blacklists have been around for some time, so we checked in with our in-house expert Roman S. to find out the best ways to apply them.

native ad strategy
Advanced Tutorials

Native Ad Strategy: How to Test and Succeed

Learn the secrets of native ad success with proven strategies and expert testing methods. Dominate your market effortlessly

Nutra Pre-Landers
Affiliate Marketing

Nutra Pre-Landers: Sure-Fire Ways to Convert

The nutra vertical is regarded as a high-converting niche that can produce amazing results. Creating your own pre-lander can be much trickier than it seems

CPA Offers Testing Mistakes
Tutorials

Biggest Mistakes You Should Avoid While Testing CPA Offers

Learn crucial tips to steer clear of common CPA offer testing errors. Maximize your ROI with our expert advice. Don't miss out!

Amazon_AFF
Industry News

Amazon Associates Program: Worth the Effort?

Amazon has one of the oldest referral programs - Amazon Associates. The program works in the same way as any other affiliate offer, with a few variations

1009_AWE
Events

What to Expect from PropellerAds at the Affiliate World Europe 2019

Many countries host great events that cater to the industry, but Affiliate World Europe 2019 is among the principal conferences on this year’s calendar

1 7 8 9 14