Author photography
Author

Tom Hooker

While working as a writer and marketing consultant for the past 9 years, Tom has also developed a passion for the world of affiliate marketing. With first-hand experience and a solid background in online marketing, he has a deep understanding of the different ad formats, offers, and other elements that affect the performance of an affiliate campaign. Tom also loves backpacking around tropical countries, listening to the boom-bap sound of old school hip-hop, and playing amateur rugby with his local team.

Best CTA buttons
Affiliate Marketing

11 Proven CTAs for Affiliates

Maximize clicks and sales with these 11 tried-and-tested Calls-to-Action for affiliate marketing. Elevate your strategy now!

Storytelling techniques
Advanced Tutorials

7 Storytelling Techniques for Affiliate Marketers

Uncover potent storytelling methods for affiliate marketers. Elevate engagement, drive conversions, and captivate your audience!

publishers reach to google updates
Monetize

Publishers React to Google’s Updates: Pricing, Anti-Tracking & Cookies

Discover how publishers are responding to Google's latest updates, impacting pricing, anti-tracking measures, and cookie policies

Affiliate world asia
Events

Ready, Set, Go! PropellerAds is Heading to the Affiliate World Asia 2019

Discover how PropellerAds is making waves at Affiliate World Asia 2019. Join us as we explore the latest trends and innovations in affiliate marketing

How to optimize campaigns
Tutorials for Beginners

2 Campaign Optimization Strategies: What Route is Best for You?

Explore effective campaign optimization strategies to boost your performance. Learn which approach suits your goals best for optimal results

lessons affiliates can learn from Joker
Quizzes

4 Lessons Affiliates Can Learn from Joker

We’ll go over the 4 lessons affiliates can learn from Joker. And buckle up - we can’t make any spoilers-related promises!

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