PropellerAds Ads Safety Report Q3 2026
The Q3 2026 Ads Safety Report covers what our Policy and Security team flagged over the quarter: the most common reasons campaigns got rejected, why advertisers got suspended, and which markets needed a closer look.
In short: fraud changed shape. We saw fewer mass malware landings, a lot more copyright violations, and a new wave of scripts built specifically for iPhones and iPads.
In the report, you’ll find the full breakdown of campaign rejections and suspension reasons compared with Q2, the GEOs on our watchlist, and a few checks that can help you avoid a rejection in Q4.
Key Takeaways
- Malware is still #1, but copyright is catching up. Antivirus and malware alerts fell from 45.9% to 27.2% of rejections, while copyright nearly doubled its share to 23.0%.
- Cloaking is still the top reason for suspensions, at 40.4%, down from 67.3% in Q2.
- iOS is the new target. One in five suspensions (20.4%) came from malicious scripts aimed at iOS devices. We didn’t see this category at all in Q2.
- East Asia joined the watchlist alongside Tier-1 markets, while Turkey dropped off.
Q4 brings holiday traffic and, with it, more prize lures and scare texts. We’ll keep adjusting our checks as tactics shift, and we’ll be back with the report next quarter.
