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Author

Olya Mikheeva

With a vast experience in creating selling texts, blog articles, and promos, Olya is well-versed in the iGaming industry. After years of work as a senior copywriter and editor in the sweepstakes vertical, she knows the ins and outs of online bookmakers, casinos, and their traffic monetization. With a particular passion for explaining complicated things in a simple way, Olya loves delivering useful and entertaining content for beginners and pros.

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Survey Exit

Best Offers and Verticals for the Survey Exit Ad Format [+Case Studies]

Discover top offers & verticals for survey exit ads. Learn from case studies to maximize engagement & conversions. Grab the best deals now!

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Ad Trends

Dead Season Myth-Busting: Top Verticals and Activities for Summer 2023 [Real Offers Inside]

What will bring you profit in summer 2023? We gathered the best tips and CPA offers for media buyers and affiliate marketers to earn big

how survey exit boosts performance
Case Studies

Survey Exit Case Study: 22х Higher CR and 6х Lower Conversion Price

Discover how implementing exit surveys led to a 22x increase in conversion rates and slashed conversion prices by 6x. Case study insights await!

how to get targeted traffic
Affiliate Marketing

Best Paid Sources to Buy Targeted Traffic in 2026

Getting traffic is one thing, but getting targeted traffic is a different story, which is why we’ve put together this handy guide to help you get started

app store optimization
App Marketing

App Store Optimization: How to Do It Right? [With Real App Owners Experience]

How to make your app stand out from the rest at App Store and Google Play? App Store Optimization wisely mixed with paid traffic is the key

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Interstitial Ads

Boost Your CTR With New Interstitial Templates [Real Case Studies Inside]

The new dimension of Interstitials is here: meet the new templates that boost conversion rates and get more clicks than ever before

how to master affiliate marketing
Guest Expert

How To Master Your Affiliate Marketing and Not Give Up [Interview with Bob, a Media Buyer]

How to become an affiliate marketing pro starting from zero? Our partner Bob Zhang has the answer — read his interview for PropellerAds!

smartcpc best practices
Advertising

Burning Questions About SmartCPC: Tips, Best Practices, Case Studies

How does SmartCPC, we've recently launched at PropellerAds, work? Here we give all details about SmartCPC, with real-life examples and case studies

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Platform Updates

SmartCPC: New Bidding Model for Auto Optimization

Meet SmartCPC, the new bidding model from PropellerAds for Push and In-Page Push formats: automated zone management and 20%-30% cheaper traffic

new geos to target podcast
Podcasts

Trending GEOs 2023: PropellerOnAir 9th Podcast with Thomas McMahon from ClickBank

Explore top GEO trends of 2023 in PropellerOnAir's 9th podcast, featuring insights from ClickBank's Thomas McMahon. Stay ahead in the digital landscape!

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