China Joy Jiàn🫰! That’s right, we’ll be there💪
Meet PropellerAds at the 2026 China Joy in Shanghai. You’ll find us at Booth #W5 E103 of the Shanghai New International Expo Center, between July 31 and August 2.
We’re beyond excited to See You at China Joy (China Joy Jiàn/见), where you can learn all about the latest developments in the gaming sector and the broader digital entertainment ecosystem. This year’s theme, “Level up with AI”, promises an insight into the current industry trends with AI at the forefront of this game-centered exhibition.
And boy-oh-boy, do we have news on the AI-driven industry transformation and innovation-led upgrading plan! Buckle in, ’cause you’re in for a joyous ride ahead.
What is China Joy bringing Fresh in 2026?
Including comic & animation, internet film, television, music, online literature, esports, trendy toys, smart entertainment hardware, and software too, this event promises to keep you engaged and entertained all at the same time.
But there will also be other main attractions at this year’s conference:
- Mobile, PC, console, VR/AR, cloud-based games, animation and 2D media, interactive digital platforms
- Video games, anime, cosplay, esports, digital entertainment, and emerging technologies
- Esports stages, international pavilions, B2C and B2B zones connecting creators with global partners
- A parallel ChinaJoy × Game Connection indie game festival on Steam, focused on supporting game development and innovation
So hurry up and get your tickets asap, if you want to meet up with PropellerAds teams at the 2026 China Joy.
Speaking of which, you’re probably curious to know who you’ll meet from our team there. Check out our team, below.
PropellerAds’ Team & Game-Plan at 2026 China Joy, in Shanghai

PropellerAds Team @China Joy 2025
As you already know, only the best of the best make it to these highly anticipated events. So this year’s team includes no one other than:
That’s right! Because at PropellerAds we’re all a big, happy family, and when you join us, one of our superstars will personally see that you’re well taken care of. Whether there’s setup info you need, campaign help, or even passing the reins of your account to one of our highly-capable strategists, once you’re in – you’re part of the PropellerAds family.
And we do for family.
What can we do for family at this China Joy Event?
Glad you asked, cause here’s what our team has on this year’s China Joy express agenda:
- Interactive Ads
An exclusive PropellerAds gamified ads format that users can interact with, for 5x higher Conversion Rates compared with traditional display formats.
- Agent Niko
Your onboarding/strategy first-of-its-kind advertising campaign AI-companion, with multi-lingual support, ideal for the Asian market.
- China Localization
Chinese-language advertising platform, and dedicated native Chinese-speaking support team, ideal for the gaming and eCommerce sectors.
China Joy 2026, Recap
| Event | China Joy |
| Official En Website | https://en.chinajoy.net/#/englishPage/englishHome |
| Dates | 31.07-02.08.2026 |
| PropellerAds’ Booth | #W5E103 |
| Place | Shanghai |
| Address | 📌China, Shanghai, Pudong, 龙阳路2345号 邮政编码: 201204 |
| Vertical | Digital Entertainment & Gaming |
Time’s ticking, and tickets are selling like hot cakes. So stop wasting time and get your China Joy pass today. And don’t forget to come and find PropellerAds at Booth #W5E103, of the Shanghai New International Expo Center during three days of the event – July 31 to August 2.
See you at China Joy, partner! China Joy jiàn, xiǎo huǒbàn (小伙伴)🫰!
Until then, come and join our Telegram Chat, and let’s get to know each other better. Or simply chat with other like-minded individuals.
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