Platform Updates

Discover the Propellerads self-service platform’s latest enhancements, feature releases and cutting-edge innovations. Tap into the full potential of new tools.

SmartCPC: New Bidding Model for Auto Optimization

Meet SmartCPC, the new bidding model from PropellerAds for Push and In-Page Push formats: automated zone management and 20%-30% cheaper traffic

PropellerAds Evolution: What Does It Mean for You?

We have something important to share with you! PropellerAds is now a multisource ad platform. What does it mean? What will change?

Smart Filters: Stats Management Can’t Be Easier Now [SSP Update]

Meet our new SSP feature — Smart Filters for convenient stats management. Campaign optimization is now much quicker and easier!

New Badges for Push Notifications: 2 Successful Campaigns with CTRs Boosted by 20% & 38% [Case Study]

Discover how two campaigns saw CTRs soar by 20% and 38% with innovative push notification badges. Dive into this insightful case study now!

Multiformat CPA Goal Campaigns: Automate Campaign Creation & Testing

From now on, you can take advantage of our new instrument: Multiformat CPA Goal Campaigns, which lets you cut corners and speed up the testing

New Interstitial Landing Template: What it is and How to Use it

Looking for a fast and easy landing template that doesn’t require any extra creatives? Try the new Interstitial Landing Template

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