Targeting would be so much easier if you could instantly guess the best bid for every traffic slice, right? But wait, you don’t need to make any predictions anymore if you run Push and In-Page Push campaigns — we now have SmartCPC to do it…
CPC (Cost per Click) bidding is now out in the wild! PropellerAds is introducing a new bidding model for Native Push Notifications. Advertisers can now buy traffic based on the price they are ready to pay for each click. Unlike CPM, where you pay for…