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Author

Olya Mikheeva

With a vast experience in creating selling texts, blog articles, and promos, Olya is well-versed in the iGaming industry. After years of work as a senior copywriter and editor in the sweepstakes vertical, she knows the ins and outs of online bookmakers, casinos, and their traffic monetization. With a particular passion for explaining complicated things in a simple way, Olya loves delivering useful and entertaining content for beginners and pros.

afflift case study
Case Studies

In-Page Push + Mobile Content Offers + Indonesia: 6 Hacks, 2549 conversions [Case Study]

A case study from our partner who shared all nuts and bolts of working with mobile content offers and PropellerAds trafffic

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Tutorials for Beginners

What is a Good Click-Through Rate, and Is It Important for Your Campaigns?

What is a good click-through rate and why is it important for media buyers and affiliate marketers? Here we give tips on how to boost CTR

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Ad Trends

Media Buying Front Kick: How to Run iGaming Campaigns for MMA and Boxing?

Big fight night means big profits — if you run the right MMA and boxing iGaming campaigns. We'll show you how in this quick guide

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Ad Trends

Can Black Friday Boost Loan Offers? [Exclusive Investigation]

Black Friday is traditionally about eCommerce vertical, but can the hype around huge discounts boost loan vertical? We made a research

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Case Studies

How Campaign Audience Reach Works [Case Study]

Read how our clients use Campaign Audience Reach. This targeting allows you to meet various campaign goals: awareness or high engagement.

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E-Books

320 Free Icons for Your Push Notifications: Ready Packs for the Top Verticals

We released a free pack with icons for Push notifications. The pack contains 320 icons for the top verticals, best compatible with Push traffic

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