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Author

Mariia Peretyatko

While being a do-all writer, Mariia has composed thousands academic, technical, and promotional texts. Digital marketing, ad networks, and trends of CTV advertising are her latest passion. Lately, the author has investigated the ecosystem of AdTech from both sides – publishers’ and advertisers’, so she knows the ropes of efficient monetization and will gladly share a pack of magical recipes with you. Mariia also loves studying Chinese, drawing, and taking street photos.

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Affiliate Marketing

Affiliate Marketing Angles: How Affiliates Hook and Convert Us

Discover Affiliate Marketing Angles that capture attention and drive conversions. Learn how affiliates use pain points, FOMO and social proof.

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Affiliate Marketing

How This Sweepstakes Gaming Campaign Cut FTD Costs from $261 to $90 and Scaled 3X

See how a Sweepstakes Gaming case study shows cutting FTD costs by 65% and scaling 3X with smart targeting and optimization.

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Ad Trends

Sweepstakes Gaming Overview: The New Wave of Entertainment

Sweepstakes Gaming brings iGaming-style fun with coins, rewards, and booming engagement. See why affiliates call it the next big thing.

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Affiliate Marketing

The Rise of Mental Health Offers in Affiliate Marketing: Trends, Ethics & Emerging Opportunities

Mental health affiliate marketing is growing. Learn how apps, courses, and brain health offers drive income — ethically and profitably.

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Case Studies

Scaling eCommerce Offers: 20-30% ROI and $833K in Sales [Case Study]

Discover how scaling eCommerce offers with Push traffic delivered $833K in sales and up to 225% ROI. Learn exact strategies in this study.

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Advanced Tutorials

Conversion Tracking Accuracy Issues: What You Need to Know

Learn why conversion tracking accuracy often fails and how to finally get reliable data for smarter optimization and better results.

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Events

Let’s Meet at ChinaJoy 2025: The iGaming Stage Awaits!

Join PropellerAds at ChinaJoy 2025 in Shanghai from August 1-4! Meet our team at Booth C116 to discuss Asian iGaming traffic insights.

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Tutorials for Beginners

The Real Optimization Learning Curve in Media Buying

New to media buying? This beginner-friendly guide to optimization learning curve explains how to improve your ad performance smartly.

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Affiliate Marketing

Top 5 Ideas for Your Telegram Mini App Pre-Landers

Unlock zero-friction funnels with Telegram mini-app pre-landers: 5 proven formats, setup checklist, and CTR-boosting tips!

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Advanced Tutorials

How to Boost Conversions in the Finance Vertical: Troubleshooting Guide

Struggling with low conversions in the Finance vertical? Discover expert insights and actionable tips from PropellerAds!

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