Learn about best practices related to affiliate marketing and media buying.
This guest post is brought to you by Richard Newman. He is an attorney at Hinch Newman LLP focusing on the U.S. advertising and digital media matters. The Legal Part The U.S. Federal Trade Commission (FTC) uses its authority under the FTC Act and other…
Superhero movies, books, and shows are one of the hottest trends today.…
Events like New Year holidays, Black Friday, and the big sporting events…
With the affiliate marketing industry projected to grow to almost 7 billion US dollars by 2020, it’s safe to assume this advertising strategy is here to stay. CPA networks are becoming a vital part of the affiliate ecosystem, and a large portion of marketers are…
Streaming and video-on-demand are among the most attractive verticals – don’t even…
Your ad campaign didn’t take off, and conversion numbers are indistinguishable from…
One of the crucial steps in setting up an ad campaign is choosing a bidding model. Of course, if you enjoy burning money, you can skip this step and follow your intuition. But for those of you, who sees ad campaigns through “Financial glasses,” we’ve…
This guest post is brought to you by Richard Newman. He is…
One of the reasons why going to a restaurant is awesome is…
The reason why scientific experiments are held to extremely strict standards is to ensure their accuracy. After all, scientists use these experiments to come up with new medications and consumer goods every day. Similarly to scientists, you should be carefully testing your ads in order…