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Olya Mikheeva

With a vast experience in creating selling texts, blog articles, and promos, Olya is well-versed in the iGaming industry. After years of work as a senior copywriter and editor in the sweepstakes vertical, she knows the ins and outs of online bookmakers, casinos, and their traffic monetization. With a particular passion for explaining complicated things in a simple way, Olya loves delivering useful and entertaining content for beginners and pros.

Google Ads Alternatives
Ketch-up

Google Ads Alternatives 2026: The Engineering Guide to Platform Selection

Find the best alternatives to Google Ads in 2026, including PropellerAds, Meta, and TikTok. Boost your strategy with cost-effective options

PropellerAds - cheap traffic and low quality myth: results, stability, and traffic source fit
Media Buying

Let’s Bust the Myth: Is Cheap Traffic Really Low Quality?

Cheap traffic can convert, scale, and lower testing costs. See what really affects quality, how auctions work, and how to get better results.

PropellerAds - guide to Saudi Arabia eCommerce as a GEO, with key stats, best seasons, top offers, and campaign tips
Case Studies

Saudi Arabia as Your New eCommerce Destination: GEO Overview, Stats, and Tips

Saudi Arabia eCommerce is growing fast. See key stats, best times to launch, top offers, and setup tips for Onclick, Telegram Ads, and Push.

PropellerAds - traffic diversification when Meta and Google ads get harder, with bans and rejections
Media Buying

Meta and Google Ads Are Getting Harder: When and How Diversifying Traffic Might Help?

Traffic Diversification stabilizes launches amid Meta/Google bans, rejections, and rising costs. See what’s happening and when to diversify.

what are CPM rates
Advanced Tutorials

Telegram Ads CPM and CPC Rates Explained

Discover Telegram Ads pricing, how CPM and CPC rates work, and how to optimize your bidding strategy for better results.

Telegram Ads Minimum Budget
Ad Trends

Telegram Ads Minimum Budget: Real Figures, Real Case Studies Inside

Discover the minimum budget for Telegram Ads with real figures, expert insights, and case studies on ads, channels, and Mini-Apps.

propellerads-telegram-ads-banner
Affiliate Marketing

Telegram Affiliate Marketing 101: A Guide for Beginners

How to earn money from Telegram affiliate marketing? In this guide, we collected all the Telegram essentials for beginners

igaming payment methods brazil
Media Buying

iGaming Payment Methods in Brazil: PIX, Visa, Wallets?

Discover top iGaming payment methods in Brazil, including PIX, Visa, and digital wallets. Optimize your ad campaigns for the Brazilian market

iGaming Content Strategy
Media Buying

iGaming Content Marketing Strategy: Expert Insights

Discover expert insights and top SEO tips for a winning iGaming content marketing strategy. Learn how to create high-quality iGaming content.

I get no traffic
Media Buying

My Campaign Doesn’t Get Traffic: What Do I Do?

Your campaign doesn't get traffic, or you want much more? Or maybe you receive too much traffic? We give the solutions here.

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