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Author

Bláthnaid King

Bláthnaid King is an expert marketer and content strategist. She's currently the Content and Communications Manager for Duolingo Classes, previously the Marketing Lead for local social campaigns at Patreon, and Growth Marketing Manager for hyper-growth startups like Inkitt and Galatea.

What is Lead
Affiliate Marketing

What is a Lead? Definitions and Tips for Handling Different Types of Leads

Learn what a lead is in marketing and sales. Discover the different types of leads, how to qualify them, and effective strategies for converting leads into customers

mac conference 2024
Events

Join us at the Grand MAC 2024 in Yerevan, Armenia!

Meet us at MAC 2024 in Armenia! Welcome to booth P41, where you can meet us personally and chat about our new features and ad trends.

Wait till it works: patience in your media buying campaigns
Case Studies

Afflift Contest: Using Patience to Turn a Campaign From Red to Green

How to make a campaign profitable? How much does it take before your tracker goes green? We show it in this Afflift contest case study.

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Events

Meet, Mingle and More: PropellerAds at SiGMA Balkans 2023

Meet PropellerAds team at SiGMA Balkans 2023! Visit our booth and ask any questions you may have. See you soon in sunny Limassol!

10 best alternatives to Google Analytics
Affiliate Marketing

10 Best Alternatives to Google Analytics

We prepared a big list of Google Analytics alternatives — with overviews, comprehensive comparisons, and pro tips for advertisers. Check out!

comunity-based marketing
Affiliate Marketing

Maximizing Community-Based Marketing: How Platforms Like Facebook, Reddit, and Quora Can Help

Capturing your target audience’s attention is not easy. Luckily, there’s a marketing strategy that can help: community-based marketing

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