9 Best VPN Affiliate Programs to Run in 2025 [With Honest Expert Comments]
Utilities – and, especially, VPNs, are in the top 10 verticals at PropellerAds, CR- and impression-wise. And that’s striking enough to run a campaign right away!
You can do it easily and smoothly with our self-service platform: we have a variety of tools to boost your campaigns, and super-converting traffic formats – especially Popunder, Social Traffic, Survey Exit, and Telegram Ads, if we speak about VPNs.
With this provided, the only technical pitfall you can actually face is the wrong offer. So, we decided to figure it out, too, and checked the most profitable VPN offers our partners have run within the last year to share with you.
And, to spice it up, we also asked our PropellerAds Utility Vertical expert to give his honest opinion of these programs.
ExpressVPN Affiliate Program
ExpressVPN is popular among mobile and web users thanks to its wide coverage and comparatively moderate pricing. It’s also popular among media buyers – its ads are highly converting thanks to high brand awareness, a nice welcome offer, and wide coverage: you can pick almost any country and use it on any device, including consoles. Already sounds like a couple of ideas for creatives, right?Â
How much can you earn?
Depending on what you managed to sell to users, here are the possible payouts:
- 1-month plan: 100% commission
- 6-month plan: $22 per sale
- 12-month plan: $36 per sale
The minimum payout is $100, and you can request it via PayPal or wire transfer.
- Extra features: in-house tracking tools, dedicated manager, tips on your content and SEO
- Where to find: Commission
Expert’s comment: Express VPN has been running successfully on our traffic for years, various ad formats, and big revenues. Fully trustworthy affiliate program, and beautiful product. A must-try.
NordVPN Affiliate Program
You’ll often find NordVPN in the first place in various VPN rankings. For example, it became the #1 VPN service among users surveyed by Security.org. So, it’s another very trusted service that’s likely to attract loyal customers and part of the income they bring to a brand.
How much can you earn?
Here is the commission structure for NordVPN in 2025:
- 1-month plan: 100% commission on new signups; 30% on renewals
- 6-month, 1-year, and 2-year plans: 40% commission on new signups; 30% on renewals
There’s no minimum payout, which is a great advantage, too.
- Extra features: SEO support, ready marketing materials, dedicated manager, global campaigns
- Where to find: CJ, Impact, Awin, Tradedoubler
Expert’s comment: Despite the quality of the product, NordVPN is not at the top of the list of most successful VPNs on our traffic. And for that, we may not have had a lot of tests with it recently. With that being said, if you have NordVPN in your hands, it’s time to test it anew.
Surfshark Affiliate Program
Consumer365 has already awarded Surfshark with the Best VPN Service for 2025, and this adds up to the overall brand’s reputation as a user-friendly and secure service. Affiliates love it too: its generous RevShare is customizable depending on your traffic quality and volumes, and the global reach has almost no limits in terms of your GEO targeting.
How much can you earn?
The basic commission is 40% RevShare, but you can boost it through performance bonuses if you drive quality traffic. The payouts are available via different methods, and the minimum threshold is $100.
- Extra features: dedicated manager, 30-day cookie duration (for cases when a user found Surfshark via your affiliate link but purchased a plan directly at the website within a month)
- Where to find: Tunes, Impact Radius, Avant, CJ, AppsFlyer, Awin
Expert’s comment: Always good results, and always easy to work with. It’s a recommended VPN to test, and keep in an affiliate’s portfolio for the long term.
IPVanish Affiliate Program
IPVanish offers a service with a strict no-traffic-logs policy and boasts plenty of features that can shine on your creatives. Users are also covered by top-notch customer service, convenient apps for iOS and Android, and several extra features like Double Hop and Kill Switch.
It all means they are very likely to be happy with the service, so your RevShare has all the chances to bring you a stable income for years. And, the biggest advantage is that the IPVanish affiliate program has no caps. Yes, at all: no minimum and maximum earnings requirements.
How much can you earn?
IPVanish offers you a 50% commission from sales of monthly, quarterly, and annual plans. You can manage your payments via PayPal or ACH, and, as we’ve already said, withdraw your earnings without any limitations.
- Extra features: dedicated manager, 45-day cookie duration, a team of SEO, design, email, and sales specialists to support you, convenient affiliate panel to track your campaigns
- Where to find: direct affiliate program at the TUNE platform (ex HasOffers)
Expert’s Comment: Many, many affiliates came with IPVanish, and it hasn’t disappointed. Over the course of time, we saw it running both on CPI and Trial models, and in both cases, for long periods.
CyberGhost Affiliate Program
CyberGhost boasts 38 million users worldwide and a high enough reputation, with a 4,2 rating on the meticulous TrustPilot. Despite some complaints, most users admit that CyberGhost is a decent VPN provider, so advertising this brand shouldn’t be difficult.
How much can you earn?
Pretty much! CyberGhost offers up to 100% commission on monthly sales and 45% on annual subscriptions. Even with the 45-day money-back guarantee they give to every user, you can make impressive sales with commission structures like this.
Extra features: 45-day cookie duration, ready promo materials, support team to help with campaigns, transparent campaign tracking
Where to find: direct affiliate program at the TUNE platform (ex HasOffers), AdsNextGen, Percox, Wedebeek
Expert’s Comment: The commission structure is fair and square, and this is one more of our returning VPNs on our traffic.
ProtonVPN Affiliate Program
Proton’s open-source project is a choice of over 100 million users all over the globe, and its products are really reliable – at least, if we check out reviews on various independent platforms. Besides, it offers other products that you can try to promote – Proton Mail is already included in the affiliate program, and the Proton Drive partner program will be launched soon.
How much can you earn?
ProtonVPN offers a commission structure that includes:
- 100% commission on new monthly plan sales
- 40% on new one- and two-year plan sales
- 30% on renewal
Payments are made via bank transfer or PayPal, with a minimum payout threshold of $100.
- Extra features: dedicated marketing team, marketing and branded materials, PPC ads allowed
- Where to find: GoodAff, IndoLeads, Ads2Hub, FuzeClick
Expert’s Comment: We did not run this one much, and this is a brilliant reason why to come test it with us. The market is thirsty for fresh products.
PureVPN Affiliate Program
PureVPN is not only about generous RevShare: it also has CPA deals and gives you a $300 sign-up bonus. You can earn in 2 ways here: by attracting new users, and also inspiring new affiliates to join a program.
Our partners say PureVPN pays out quicker than many other VPN partner programs, so that’s one more reason to try them out right away.
How much can you earn?
PureVPN provides a 100% commission on monthly plan sales and a 40% commission plus a 35% recurring commission on longer-term plans.
The payments are available instantly, with no specific limits, via PayPal and wire transfer.
- Extra features: 90-day cookie duration, dedicated marketing team, promo materials, welcome bonus for affiliates, sub-affiliate program, 24/7 support
Where to find: GoodAff, Affmine, Wedebeek
Expert’s Comment: Top performing VPN, for forever. Let’s discuss how to launch it in the best possible way, and keep it for the long term.
VPN Lumos Affiliate Program
VPN Lumos affiliate gives you a choice between a whopping three payout models: RevShare, Cost-per-Install (CPI), and Cost-per-Trial (CPT). And, it’s flexible: you can request special conditions if you are ready to drive big volumes of top-quality traffic.
That’s the best choice who know the ropes of iOS and Android traffic from various GEOs – and have reliable sources to provide Lumos with loyal customers.
How much can you earn?
VPN Lumos pays out a 100% commission for weekly plan sales, and 70% for an annual plan. CPT and CPI payouts are considered separately – you can discuss them with your affiliate manager. Payments are available via a wire transfer in USD or EUR, once a month.
- Extra features: 30-day cookie duration, dedicated marketing team, ready landing pages, banners, and video creatives, personal conditions for the top performing partners
- Where to find: MyLead, Mobidea, Affmine, Adpump
Expert’s Comment: Lumos is lit, Lumos is on fire! We see budgets being increased, on a monthly basis. Affiliate, my friend, go bring it to us!
Norton Secure VPN Affiliate Program
Norton is a big name in the industry – does it even need an introduction? Yes, it might be more expensive for users than some of its competitors, but the good news is people are willing to pay for the quality and reputation. Besides VPN, Norton’s affiliate program includes other cybersecurity products – so you are free to choose.
How much can you earn?
Affiliates can earn a 20% commission per sale. Besides, you can come across their CPA offers at networks, with various payouts depending on a product, payout model, and GEO.
- Extra features: 60-day cookie duration, ready creatives
- Where to find: MyLead, Affmine, Wedebeek, Affgoal, Adbee
Expert’s Comment: The name Norton speaks for itself, not only to our affiliate world but also to the user who comes across their super shiny landing page. All you need is to test it with us!
How to Choose a VPN Affiliate Program?
Are there more VPN affiliate programs besides those we shortlisted today? Of course. Can you come to PropellerAds with them, too? Sure, you do unless their products or your campaigns violate our rules.Â
Here is a checklist from our expert on how to pick good VPN affiliate programs, if our ranking is not enough:
- Check the commission rates and possible payout models
- Make sure there’s a cookie duration feature, and if the duration is okay for you
- Are the payment methods suitable for you – scan it beforehand
- Look at the VPN’s service reputation – check independent review platforms
Once you’re done, you are welcome to get crystal clear fine traffic from PropellerAds.
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