AffLift Follow‑Along Contest 2025: Bigger Prizes, Simpler Rules, and Extra Bonuses

Good news: the wait was worth it!
It’s finally time for the annual PropellerAds Follow‑Along Contest on AffLift, and we’re going bigger this year. We kept the main prize pool of $10,000 and also boosted a participation prize: it’s now $5,000.
We’ve also prepared a special $50 bonus for qualifying Follow‑Alongs and three extra prizes for participants who inspire, engage, and help others.
So, in short: amazing prizes, no gatekeeping, no complicated steps. Just join, play fair, have fun, and win.
Key Dates
To choose the winners, we’ll run a community poll:
- Voting starts: October 6
- Voting ends: October 10
- Winners announced: October 13
Prizes and Bonus
This year, the prize pool totals $10,000, which will be divided between the top four places and all participants.
Main Prize
– a pool of $5,000 distributed between the top 4 places:
- 1st place – $2,000
- 2nd place – $1,500
- 3rd place – $1,000
- 4th place – $500
Participation Prize
– a pool of $5,000 distributed evenly between ALL the participants who followed the rules. So if you take part, you’ve already got a win 🙂 The exact amount each participant gets depends on total entries.
Extra Prizes from PropellerAds
– fixed prizes for the most active and engaged participants, which may be provided by our choice. Require a certain deposit for activation:
Prize | How to get | How to activate |
Team’s Favorite – $300 | We’ll give it away to the Follow-Along case that we’ll love most of all. | Make a deposit of $550 and use your bonus promo code. |
Forum’s Favorite – $300 | This one goes to a participant who really knows the ropes of hype: the one whose case draws tons of comments and buzz. One extra condition: it’s for those who didn’t win any other prizes. | Make a deposit of $550 and use your bonus promo code. |
Most Active Participant – $150 | A millennial dream has finally come true: money for Internet comments! This prize is for the most active participant who comments, helps others, and drops affiliate tips to other Follow Alongs. | Make a deposit of $300 and use your bonus promo code. |
A Bonus To Boost Your Follow-Along Campaign
– a $50 boost for your campaigns this year: once you spend $100 from your FA budget, it’s yours to claim.
Yes, that’s that simple:
- Spend $100+ on your FA campaign budget.
- DM to the PropellerAds team and request the bonus. The message must contain your Follow-Along link, your PropellerAds account email, and your campaign ID.
- Put Want50 in the message’s title.
- Wait up to 48 hours: we need some time to process your request and grant you a bonus.
You’ll receive a $50 coupon that works with a $100+ deposit. Where’s the catch? There isn’t one, but this bonus is limited, so act fast. You can request the bonus at any time during the contest period.
Note that the bonus is available only once during the entire contest period.
What’s New This Year: Simpler, Fairer, More Fun
Here are the three fresh rules – with nothing too complicated, just as we promised:
Rule 1. Have fun and get creative! The rules are easier than ever — you’re safe as long as you stay within PropellerAds’ policy. So you can tweak your campaigns, try new angles, and unleash your creativity! This said, avoid going too wild: we still apply PropellerAds policies and the contest rules. A banned account for policy violations means automatic contest exclusion. After all, it’s Follow-Along, not ‘break the rules along’, right?
Rule 2. To join, you’ll need a minimum budget of $100 for one campaign. If you launch several campaigns, you must spend $100 on at least one of them. But don’t forget about the $50 bonus! If you are lucky enough to grab this limited extra, your minimum budget becomes twice.
Note that the bonus is available only once during the entire contest period.
Rule 3. We love details, we love insights, we love high-quality content. That’s why we decided to upgrade the thread requirements: to qualify, you now need to post at least four updates. And that’s what we expect:
- Post 1: Campaign settings (targeting, bids, funnels, creatives, etc.)
- Post 2: First results (early metrics, learnings)
- Post 3: Campaign optimization (what you changed or added and why)
- Post 4: Results (outcomes, takeaways, next steps, or scaling plans)
You are welcome to share more! But remember: quality over quantity.
Here’s an example:
No | Yes |
Running a campaign with push ads. Targeting Tier 1 traffic. Budget is $50/day. Using 2 creatives. Let’s see how it goes. | Geo/Targeting: Focused on Tier 1 — Canada only. Narrowed by device (Android) and OS version (10+). Excluded carriers with historically low CR. [screenshot_1] [screenshot_2] Bidding Strategy: Started with $0.12 CPC, manual bidding. Decided on CPC instead of CPM to control initial spend. Testing different dayparts — ads run only from 10 am to 11 pm local time … and so on |
The rest of the rules remained the same – we’ll go over them right in the next part.
Read the Terms & Conditions here.
How to Enter The Contest?
- Sign up to PropellerAds (or log in if you already have an account).
- Enter the contest no later than September 26.
- Create a campaign using PropellerAds traffic. Start with any format you like: Telegram Mini Apps, Popunder, Direct Click, Push, In‑Page Push, Interstitial, Survey Exit. Ensure your campaign follows PropellerAds rules.
- Make a deposit of a minimum $100. Already have $100+ on your balance? You’re good to go. Already spent $100 on FA and need extra fuel? Request the $50 bonus via DM.
- Create a Follow‑Along thread on AffLift in the section matching your ad format. Add the tag #PA25 in the thread title so we can find it.
- Share your PropellerAds account email with Luke, the Afflift owner.
- Reply to the main contest thread with a link to your Follow‑Along.
- Post at least four updates (settings, first results, improvements, final results).
- The best Follow‑Along case studies may be featured on PropellerAds’ blog and social channels.
The PropellerAds team will also be keeping an eye on your threads to help you out if you face any technical issues or need a tip when you get stuck.
Ready to Join?
Spin up your first campaign, start your Follow‑Along, and share your insights with the community. Good luck and happy optimizing!